Curated with purpose
We look for quality, innovation, function and style—products that earn their place in everyday family life.
About baby enRoute
Helping families move through parenthood with confidence
We bring together thoughtfully selected baby gear, real guidance and welcoming stores for modern Canadian families.
Since 2013
Serving Canadian families
3 stores
Richmond, Burnaby and Ottawa
Canada-wide
Online shopping and delivery
Real guidance
Before, during and after your purchase
Why we are here
Thoughtful products. Real guidance. Less guesswork.
Parents, babies and toddlers are always on the move. We created baby enRoute to make the products that support that movement easier to discover, understand and choose.
Our assortment brings together quality, innovation, function and style. Just as importantly, our team helps families look beyond features and find what works for their routines, spaces and priorities. We believe the right product should make family life easier—and a little more joyful.
The baby enRoute promise
What families can expect from us
A considered assortment, knowledgeable help and a shopping experience built around real family life—not a wall of choices without context.
Guidance without guesswork
Our team helps you compare options, understand the details and choose what genuinely fits your family.
Support that stays with you
From registry planning to product questions, we are here to make important decisions feel more manageable.
Local expertise, wider reach
Visit one of three Canadian stores or shop online from anywhere in Canada with help close at hand.
Our Canadian story
Growing with families since 2013
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2013
Ottawa
Our retail story begins in Ottawa, first serving families from Westboro Village.
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2016
Richmond
A spacious Richmond showroom opens with room to explore nursery furniture and essential gear.
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2019
Burnaby
baby enRoute arrives at Metropolis at Metrotown, bringing our experience to more BC families.
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Today
Across Canada
Three retail stores and a Canada-wide online shop support families wherever their journey takes them.
Visit baby enRoute
Three stores, one standard of care
Explore products in person and talk through the details with our teams in Richmond, Burnaby and Ottawa. Car seat installation is available at Richmond and Burnaby.
Car seat installation available
Richmond, BC
Richmond store
A spacious retail experience with an extensive furniture showroom and hands-on product guidance.
Explore Richmond
Car seat installation available
Burnaby, BC
Metrotown store
A convenient, design-led store inside Metropolis at Metrotown for families across Metro Vancouver.
Explore Burnaby
In-store product guidance
Ottawa, ON
Ottawa store
Our original city, now serving families near Hunt Club and Riverside with thoughtful products and in-store guidance.
Explore OttawaLet us make the next decision easier
Explore new arrivals online or connect with our team for help choosing what fits your family.